Shanghai · Est. 2025
Objects
in Motion
01 / Brand Essence
A hat can be a place
to pause, shift and return.
Founded in 2025, ERRIESE carries a name that echoes “Air-Ease” — a sense of lightness and ease, creating a breathing space for modern life.
Moving beyond the linear rhythm of fashion, ERRIESE creates timeless Companion Vessels: pieces designed to accompany life through changing moments. A hat becomes an independent realm where memories, emotions and expressions can unfold.
To wear ERRIESE is to enter a quiet journey beyond time and space, discovering moments of reflection within everyday life.
Philosophy
- Companion Vessel
- Beyond Cycles
- Everyday Language
- Refined Details
- Versatile Occasions
- Timeless Pieces
Positioning
- Contemporary Headwear
- Premium Lifestyle Headwear
- Design × Comfort × Longevity
- Transformable forms + emotional companionship
Designed around the changing body,
not a fixed silhouette.
02 / Design Language
Soft boundaries.
Transformable forms.
Design Philosophy
- Deconstruction
- Fluid Form
- Soft Boundary
Product Innovation
- Multi-way Wearing
- Adaptive Structure
- Long-wear Comfort
- Material Excellence
03 / Material & Craftsmanship
Chosen for touch,
movement and time.
- Mulberry Silk — softness, breathability, natural sheen
- Wool — structure, texture, warmth
- Linen — breathability
- Triacetate — cool touch, anti-sweat, wrinkle resistance
- Technical Innovation — lightweight adaptability and comfort
04 / Collaboration
Headwear as an
artistic object.
Retail Concept
- Artistic Objects
- High Repeat Value
- Not Seasonal Consumables
Collaboration Formats
- Pop-up Experience
- Creative image projects
- Material and craft studies
05 / Press & Contact
Let’s make something
that moves.
- Lookbook · 26 Autumn Winter
- Lookbook · 27 Spring Summer
- Line Sheet & Wholesale Terms · on request
contact@erriesehat.comShanghai, China